Understanding how underrepresented groups are using apps to pay & save, and explore product ideas to build inclusive financial experiences for 18-24-year-olds in these communities
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This project was completed under a non-disclosure agreement with SCAD and Google. Feel free to email me, I’d be happy to discuss it further!
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Keep an eye out for my transferable skills through each stage of my design process!
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Finding My Voice in Professional Collaboration
Participating in the SCADpro collaborative studio marked my first step into the professional world, working alongside 18 students, 4 Googler mentors, and 1 professor. As the youngest team member and the only sophomore, stepping into a space with experienced seniors and master's students was outside my comfort zone. With the support and understanding of my teammates, I confidently represented Generation Z user personas during our final presentation to the SCAD president and Google Directors.
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Embracing the Value of Money and Life
While designing prototypes for Google Pay to enhance Generation Z's financial experience, I explored the deeper significance of money beyond its transactional use. This experience taught me the value of consistency, longevity, flexibility, and stability, principles that extend beyond finances to influence daily routines, career growth, and relationships. As a Generation Z member, I was able to empathize with users and align my design process with their needs, learning that understanding the value of money is also about understanding life’s broader values.
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